Product Review: BOOM! Makeup by Cindy Joseph

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Today seems like the perfect time to follow up yesterday’s post about taking care of my skin, with a review of makeup products I’ve tried recently. I was aware of BOOM! by Cindy Joseph for quite some time. Her line of minimal makeup, geared toward women over 50, appealed to me because of the natural ingredients in the products and the simplicity of paring my makeup down to three basics.

Intrigued after checking out Cindy’s story on her website, I purchased the BOOMSTICK TRIO and received them about 30 days ago. With ample opportunity to use the products, I can now offer an honest review.

Product Review BOOM! Makeup by Cindy Joseph

Creating BOOM! Makeup

Cindy Joseph began her career as a makeup artist in the late 70s in San Francisco. Even then she believed less was more, and that women shouldn’t be slaves to dozens of cosmetics. As she aged, she became pro-age, rather than anti-aging. At the age of 49 a modeling scout spotted her on the streets of New York City. That incident launched her next career as a silver haired model, taking her around the world as she graced the covers of magazines and appeared in ads for major companies.

As she approached 60, Cindy entered into the cosmetic business herself, introducing a line of products that are rich in natural moisterizers such as olive oil and beeswax. She wanted to produce makeup that was about revealing rather than hiding. Cindy says, “As women age, looking fresh, rather than made up, is the key.”

Product Review: BOOM!              BOOM! founder, Cindy Joseph. 

A Philosophy I Can Embrace

I embrace Cindy’s philosophies and beliefs about aging. You won’t find me hiding my age. I am 59. Rather, I desire to take excellent care of myself by adopting a plant based lifestyle, drinking lots of water, and making sure I move my body every day. I love the simplicity of my health routines, and that includes taking care of my skin and practicing a minimalist attitude toward makeup.

I thought I would show how easy BOOM! is to use, with a series of candid photos.

BOOM! Makeup Demo

Product Review: BOOM!
Here I am, fresh from the shower, with clean, dry skin and wet hair.

Product Review: BOOM!
The first product on my face is BOOMSTICK GLO, a protective, nourishing and healing moisturizer that is great for face and body, in a handy stick. A little goes a long ways as it glides over my skin.

Product Review: BOOM!
Product Review: BOOM!BOOMSTICK GLO is perfect for moisturizing lips as well. 

Product Review: BOOM!Wearing BOOMSTICK GLO, which is colorless. 

Product Review: BOOM!

Next is BOOMSTICK COLOR, in sheer berry, that is so fun to use. This is a multipurpose product that goes on the cheeks, forehead, lips, brows, sides of neck…anywhere you want a touch of color. Cindy’s intention is to mimic the beautiful flush a woman gets when she’s joyful…or aroused…or joyfully aroused!

Product Review: BOOM!

I use BOOMSTICK COLOR on my cheeks and lips, dot across my forehead, trail down my neck, and use on the outer corners of my brows and eyelids. The berry color is perfect. 

Product Review: BOOM!I can’t help but smile and laugh after applying BOOMSTICK COLOR! At first it looks like I put my makeup on in the dark! However, it blends in beautifully, giving a hint of color. 

Product Review: BOOM!              All blended in. 

Product Review: BOOM!

BOOMSTICK GLIMMER goes on last. This pearlescent glimmer is applied on brows, cheekbones, bottom lip, shoulders, collarbones…anywhere you want a bit of shine and highlight.

Product Review: BOOM!
Product Review: BOOM!I use BOOMSTICK GLIMMER on my inner eyelids and brows, the tops of my cheek bones and the center of my bottom lip. If I am wearing a top that reveals my shoulders or collarbones, I apply a bit of GLIMMER there too. 

Product Review: BOOM!

Typical BOOM! Makeup Routine

That’s my typical makeup routine since purchasing the BOOMSTICK TRIO. It takes me less than 10 minutes to apply makeup and I’m ready to go. I love the ease of application and the wholesomeness of the products.

The TRIO was a cinch to pack for my recent trip…just three small tubes in their mesh bag instead of a makeup case full of products. And I can easily tote one tube or all three if I’m going to be out all day.

Product Review: BOOM!

Compliments on my Skin

After a month of use, my skin feels exceptionally smooth and soft and fresh. At first I had to grow accustomed to a dewy complexion. I’m used to a finishing powder that creates a matte finish. Then I realized that by definition, matte means dull and flat. Why would I want a dull face? I choose to glow!

The compliments I get are about how healthy my skin looks, or that I have a healthy glow, or that I look sun kissed. Most often I am told, simply, that I look great. What I most appreciate is that no one compliments my makeup. They compliment my skin. Or my healthy look. They aren’t noticing my makeup…they are noticing me, and my skin. To me, that’s the ultimate sign of a great product. It that enhances, rather than conceals.

Ordering BOOM!

The BOOMSTICK TRIO sells for $76 and can only be ordered through Cindy’s website HERE. If that seems pricey, remember that these three products have replaced all my makeup and my daytime moisturizer. I still use my own DIY skin serum at night. Individual sticks can be purchased too, for $27 each.

I know there are lots of products and cosmetic companies out there. My sweet cousin Pam sells the Younique line, and I am so proud of her for her dedication in building her business. Cindy Joseph’s makeup line works for me. It fits my personality and my belief system and I love how my skin feels and looks, using BOOM!

Loving BOOM! Makeup

So here is the final pic, with hair dried and BOOMSTICK GLO, COLOR, and GLIMMER on. This is an unedited photo, except that I cropped out some of the background. I turned off the overhead light as well, when I noticed shadows across my face. I should have caught that earlier. There is natural, filtered sunlight coming in through the bedroom window, highlighting my natural, simple look.

I love my age. I love my skin. And I love my BOOM! Makeup by Cindy Joseph.

Product Review: BOOM!


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